Coming to a television near you …

Joe Rockey, the Republican candidate for Allegheny County Executive, has released his first 30-second TV spot introducing himself to voters and outlining his focus on public safety, jobs and commonsense leadership.

Entitled “My Street,” the ad has begun airing on local channels today.

The retired top executive with PNC draws attention to the differences between Rockey and the political extremes of his Democratic opponent – Sara Innamorato – who he says that her anti-growth agenda poses a threat to job expansion in a county that has lost 50,000 jobs in the past five years.

The candidate outlines his platform: “A ‘no’ to tax-hiking reassessments. A sensible middle ground, because extremism doesn’t work. More jobs. And a commonsense plan to fight crime.”

The campaign is spending over $113,000 on KDKA, WPXI and WPGH over the next three weeks.

I’m Joe Rockey. I’m a North Side kid – grew up here. Had one of my first jobs here. I worked hard, played by the rules and learned by giving back. Now I’m running for County Executive, and here’s my plan: A “no” to tax-hiking reassessments. A sensible middle road, because extremism doesn’t work. More jobs. And a commonsense plan to fight crime. That’s the Rockey agenda. I’m Joe Rockey. I’d be honored to be your next county executive.