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Ad Watch: Senate Edition 4/12

The money allocated for TV/digital media ad buys for the open Pennsylvania U.S. Senate seat is now past $60 million.

According to AdAge, Republican candidates and the political action committees that support them have spent $34.4 million across TV, radio and digital advertising from Dec. 28, 2021, through Election Day as of March 30, 2022. Democratic candidates and PACs, meanwhile, spent $27.5 million in the same measurement window.

At the campaign level, though, the two biggest-spending Republican candidates—former TV doctor Mehmet Oz and former hedge fund manager Dave McCormick—have each roughly doubled the outlay of the top-spending Democratic candidate, Conor Lamb, the current U.S. representative from Pennsylvania’s 17th congressional district. During our three-month measurement window, Oz is at $8.6 million, McCormick is at $8.3 million and Lamb is at $4.2 million.




Here are the latest ads released and approved by the campaigns since our last edition on March 18. Super PAC ads are not included.


Mehmet Oz: President Trump Endorses Dr. Oz (0:30)


Quotable: “President Trump endorsed Dr. Oz for Senate because Trump knows who the real conservative is.”


Dave McCormick: Oz In His Own Words (0:30)


Quotable: ” Mehmet Oz is a complete and total fraud.”


Kathy Barnette: Two Masters (1:00)


Quotable: “Why has our political system turned into one that only supports candidates who have so much money themselves that they don’t need the support of the people?”


George Bochetto: We Deserve Better … Than McCormick and Oz (0:30)


Quotable: “These two guys want you to believe they’re Republicans but they’re lying to us.”


John Fetterman: No Place for Granted (1:00)


Quotable: “There’s a lot of great towns in Pennsylvania that feel like their community’s best days were a generation ago.”


Past Ad Watches

March 18

Ad Watch: Senate Edition

March 2

Ad Watch: U.S. Senate Edition

One Response

  1. GOP policy either does not exist or is so bad that GOP wants to hide truth from voters. So they pour money into false ads. Dirty tricks is GOP campaign.

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