PA Consultants Honored at 2016 Reed Awards

Reed AwardsCampaigns & Elections magazine held their annual Reed Awards dinner and several firms from the Keystone State were honored.

Blue State Digital

Blue State Digital won an award for “Best Use of Display Advertising” for an ad for the Association of American Medical Colleges.

Bronstein & Weaver, Inc.

The Bronstein & Weaver firm won an award for its Philadelphia 3.0 campaign.

Under the “Special Categories” subset, they won “Most Daring And Successful Tactic” for not having to mention any of the candidates’ names.

“Philadelphia 3.0’s call for Term Limits and use of #ChangetheCharter was the centerpiece
of our campaign and rallied voters to change the composition of city council in historic fashion,” said Alison Perelman, Executive Director of Philadelphia 3.0. “The choice to focus on Term Limits was bold but vindicated by both the election results and now by the recognition we have received for our groundbreaking campaign.”

Cold Spark Media

Pittsburgh’s own Cold Spark Media took home three Reed Awards.

Two of them involved direct mail, “Best Mail Piece for Republican Statewide Candidate” and “Best Mail Piece for Special Election Campaign”.

The third was for “Best Door Hanger”.

Dover Group

Another firm to win three awards was Philly’s Dover Strategy Group.

The trio were all in the Direct Mail category and includes: “Best Mail Piece for a Bare-Knuckled Street Fight Victory”, “Best Mail Piece that Never Saw the Light of Day” and “Toughest Direct Mail Piece”.

Edge Hill Strategies

Edge Hill Strategies, which is also headquartered in the City of Brotherly Love, won “Best Special Election Campaign”.

Jamestown Associates

The biggest winners by far, however, were Jamestown Associates who took home eight awards.

All eight are listed below:

Direct Mail – “Best Comparative Mail Piece

Newspaper – “Best Newspaper Ad For Public Affairs/Issue Advocacy Campaign

Newspaper – “Toughest Newspaper Ad

Political Technology – “Best Web Video For County, Local Or Judicial Candidate

Political Technology – “Best Web Video For Independent Expenditure

Special Categories – “Best Campaign Comeback”

Television – “Best Ad for Republican State Legislative Candidate

Television – “Most Effective Comparative TV Advertisement

Red Maverick Media

Finally, Harrisburg firm Red Maverick Media won a pair of awards: “Best Mail Piece for Republican State Legislative Candidate” and “Best Special Election Campaign”.

The Campaign Group

Finally, the Philly firm The Campaign Group won “Best Radio Ad For State Legislative Candidate” and “Best Ad for Democratic State Legislative Candidate”.

8 Responses

  1. “There were only 3 special elections in PA last year.”

    1.The Reed Awards are national. Corrigan won over special election campaigns across the country.

    2. The Tea Party candidate was less of a factor than the endorsed Republican being a Local 98 leader. Labor, including PSEA, went with him over Leanne despite him being in bed with GOP leadership and refusing to debate or appear in any public forums with Leanne or Lisa.

    3. But if you want to minimize the great work that is *finally* happening in Delco, by all means keep focusing on the Tea Party candidate.

  2. HaHaHa-

    There’s no award for best database (or customer service) 🙁

    The awards seem to be mostly centered around advertising/messaging. Direct mail, web videos, TV ads, signs, marketing, etc.

    Montco PA Dem-
    “Best Special Election Campaign”

    There were only 3 special elections in PA last year.

    There are more awards in this category than elections:

    1) Best Special Election Campaign
    2) Best Ad for Special Election Campaign
    3) Best Automated Phone Call For Statewide or Special Election Candidate
    4) Best Mail Piece For Independent Expenditure Campaign – Special Election
    5) Best Mail Piece for Special Election Campaign
    6) Best Web Video For Special Election Candidate
    7) Best Radio Ad For Statewide/Special Election Candidate

    Leanne’s win was great and the result of a lot of hard work. But, also there was a tea-party candidate running as a 3rd candidate, who did not take any votes from the Leanne, and the GOP candidate was perceived as (or portrayed as) a RINO by some republicans.

  3. Best door hanger? For a candidate who lost 82-18%? LMAO

  4. Nick, you seem to have missed Joe Corrigan’s win in SE PA for the Leanne Krueger-Braneky race.

    Best Special Election Campaign
    First PA Dem State House Flip Since 2010!
    Edge Hill Strategies, LLC

  5. What no “Best Fake Grassroots Messaging”? No “Best Use of Paid Comments-section Writers”? What kind of half-baked awards dinner was this?

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