Negative ads usually try to distance their candidate from the attacks, but Tom Wolf isn’t shying away from the spotlight.
In the Wolf campaign’s latest commercial, the Democratic nominee goes over the reasons he feels he should take over the Governor’s chair.
“At the bottom in job creation, massive cuts to education and higher property taxes,” the candidate states over glum newspaper headlines.
“Under Governor Corbett, Pennsylvania’s been heading in the wrong direction,” Wolf continues. “There’s been no leadership and no vision. That’s gotta change.”
“As your Governor, I will lead and we’ll move Pennsylvania forward,” he asserts before listing his core campaign promises. “We’ll restore manufacturing jobs, close corporate tax loopholes and make the gas companies pay up to fund our schools.”
“After all, it’s time to get Pennsylvania moving again,” Wolf concludes.
The thirty-second spot, released today just two weeks before the election, has two main objectives.
The first is to remind voters that they don’t like Gov. Corbett. As a recent AP report emphasized much of Wolf’s support is “anti-Corbett” in nature.
Second, he seeks to end on a positive note and describes how he would change things.
The ad is titled “Forward”, which may jog voters recent memories.
Given the half-negative, half-positive nature of the commercial, the fact that Wolf appears in it himself and the electoral timeline, it is possible this will be one of the final spots of the campaign cycle and likely will be a fairly large ad buy.