It’s a new twist on what has already become a classic.
In the Wolf campaign’s latest web video, the candidate’s now famous connection to Jeeps is adapted somewhat. Now instead of Wolf talking about his Jeep, other Jeep owners are talking about him.
The supporters in the ad go through the familiar litany of Wolf’s personal and professional background.
They start with his Peace Corps service in India and his Ph.D from MIT before transitioning to his profit-sharing plan with his employees.
Finally, they bring up the fact that as Revenue Secretary Wolf donated his salary and refused a government car in favor of that familiar Jeep.
That such a seemingly small gesture could attract so much attention and have such a long shelf-life is an intriguing insight into the distaste voters have for anything resembling or related to Harrisburg.
All the while, the Democratic candidate hopes those feelings can sweep him to victory over incumbent Governor Tom Corbett.
Can a list of Jeep related slogans convince voters to vote for a candidate that will raise their taxes for the benefit of “special interests?”