The billboards will feature a photo of Sestak and attack the former congressman over his calls for a mileage-based tax system instead of the current cents-per-gallon tax.
“What is Joe Sestak’s plan for your summer road trip? Tax the number of miles you drive,” the billboards will read.
Sestak’s support of the next tax system is an effort to keep revenues steady as the fleet of cars in America becomes more and more fuel efficient. The former U.S. Navy admiral has also argued in favor of a national infrastructure bank and more public-private partnerships to create a long-term infrastructure funding plan.
The NRSC are hoping to reach summer travelers, who may have to pay slightly more under the proposed alternative tax.
“As families head to the shore for vacation, the NRSC is reminding them with our billboard campaign how damaging Congressman Sestak’s mileage tax would be on their pocketbooks,” NRSC spokeswoman Andrea Bozek said.
As Katie McGinty – Gov. Tom Wolf’s former chief of staff – gears up for a Senate primary challenge, Sestak may actually enjoy being the main target of Republican attack ads for the moment.