Exclusive: Perry on TV in PA-4, Reilly to Follow (Watch Video)

Scott Perry will be the first candidate on television in the race to replace retiring Rep. Todd Platts. The state Rep. unveiled a positive, 30 second bio spot Tuesday morning. He also got the backing of the NRA.

A narrator bills Perry, of Dillsburg, “a businessman, a soldier, a leader.”

“As a small businessman, Scott Perry understands we must taxes on job creators and working families,” he continues.

“We need to repeal Obamacare, and reduce our national debt,” Perry says to the camera.

His ads begin tonight into tomorrow. but he’ll have company soon. Chris Reilly’s campaign is slated to begin airing his own ads, also 30 second positive spots, Wednesday or Thursday.

Perry will have the strong buy, at least to start. His campaign is putting about $100,000 – around 1,000 gross ratings points in the Harrisburg market. Reilly’s initial buy will be $40,000.

But Perry has more than just Reilly, a York County Commissioner, to contend with. Sen. Pat Toomey’s leadership PAC spent between $50,000 and $100,000 to boost Reilly, his longtime political ally, in his own TV ad. The spot aired through Monday and came down today.

Perry will have some help. Not only was he endorsed by Gov. Tom Corbett, but some orange postcards are likely on their way to gun owners in the district. Just today, Perry announced the endorsement of the National Rifle Association along with an A+ rating.

“Thank you for your unwavering support of the Second Amendment. We urge our members, gun owners and sportsmen in Pennsylvania’s 4th Congressional District to vote for you in the upcoming April 24th Republican primary,” wrote James J. Baker, the Director of Federal Affairs for the NRA. he specifically cited Perry’s push for Pa’s Castle Doctrine bill.

“Having the NRA endorsement in a district like this one can make all the difference on Election Day and I am proud to have earned it. The voters now know that there will be no stronger voice in Congress on the Second Amendment than mine,” said Perry.

Reilly has an ‘A’ rating from the NRA.

Yesterday, Perry picked up the support of the Citizens United Political Victory Fund (CUPVF) and a $5,000 contribution from the conservative group.

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