In a bit of a surprise move, Allegheny County DA and Attorney General candidate Stephen Zappala, is choosing to emphasize his work keeping police officers accountable in his first TV ad.
“He didn’t need a traffic stop in Texas, a shooting in South Carolina or an elevator in Atlantic City,” the narrator begins as the commercial transitions to video of prominent incidents involving Sandra Bland, Walter Scott and Ray Rice.
The thirty-second spot goes on to highlight Zappala’s work for victims of domestic violence and police brutality.
“The only DA in our state to convict an on-duty police officer of criminal homicide,” the narrator continues. “And Zappala pioneered videotaping traffic stops to improve trust.”
An embrace of the Black Lives Matter movement may not seem strange, particularly for a Democratic candidate, except that Attorney General campaigns typically involve candidates seeking as much approval as possible from law enforcement.
To see an AG hopeful launch his first commercial by citing Bland and Scott, however, suggests Zappala intends to make this issue a central focus in the last month of the primary campaign.
Zappala is running against Montgomery County Commissioner Josh Shapiro and Northampton DA John Morganelli in the April 26th Democratic primary.
Note: This ad is currently running on PoliticsPA.